You Are Your Own Niche - Why Who You Are Is More Powerful Than Any Niche

If someone has ever told you to "niche down" and you felt something in you deflate, this episode is for you. Maybe you've spent twenty or thirty years doing a hundred different things, building a full career, a full life, real experience, and the idea of squeezing all of that into one narrow lane feels impossible. In Episode 22 of Just a Number, Trish makes the case that it should feel impossible, because your niche was never supposed to be a topic in the first place. It's you.

This episode breaks down why the standard advice to pick one niche and stick to it works against women who've lived full, layered lives, and what actually makes someone magnetic to an audience instead.